Blog

Launching a product, program, or service for under $5 (no really!)

I travel a lot with my children, both for family vacation and when I bring them on the road with me. One way I’ve made our trips more pleasurable is by eliminating the “Mom, can I have <INSERT TACKY GIFT SHOP SOUVENIR ITEM.>” Instead, for each trip my children get a set budget and they...
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Low-Cost (and Free) Lead Generation With Facebook Live

Growing up as a child of a first generation American-born parent, I was taught to value a dollar and make the most of every opportunity. It is also where my father taught us to go up for tenth-helpings at All You Can Eat Buffets. (In Italian, we call this being a “Gavone.”) Thankfully, I quickly...
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How My “Passive Income” Business Hit Over $1.1 Million Last Year

This past weekend was one of the highlights of my life. I took my team on a cruise to celebrate the sale of my agency. I’ll post a compilation video we made soon, but here’s a few sneak pictures from the weekend: When I sold my agency, Elite Digital Group, I already had another million-dollar...
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How to Be the Kim Kardashian or Vin Diesel of Your Niche

Imagine… The phone rings and it is “Good Morning America.” They want you to come on tomorrow morning and be interviewed. For the rest of the day you are telling everyone you know including that jerk from high school who married the hot spouse that you are going to be on national television in the...
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The Best x2… How to Get More Offline Referrals

Ever look around yourself and think, “Who are these people and how did I get here?” And I’m not even talking about your last Thanksgiving Family Dinner, but I totally get you on that one. Back when I was a struggling agency owner, I had this, “Hey now, this has GOT TO change” intuition when...
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5 Joint Promotion Ideas… And Bill Glazer’s New Book

Joint venture, affiliate launch, partner promotion, online summit showcase, collaboration project… There are different ways of saying “we are working with others to accomplish one common goal.” And it’s brilliant. When you pull partners in, you build credibility to your project and you expand your reach far beyond what you could do on your own,...
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How to craft your “Irresistible Offer”

“Congratulations Sarah, Bob, Mark, Latisha, Thomas, Anthony, Donna…” I was reading off the names of those who has just enrolled in our 12-Minute Social Media Cash Machine, our leading program, and I was freaking out a little (okay, a lot) inside. We had surpassed a five-figure sales day, and we would be able to serve...
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Top 5 Tools I Use to Create My Keynotes, Sales Presentations, and Webinars

Time hacks and cool apps… these are a few of my favorite things. J And since speaking online and in person is responsible for over 7 figures in my business, I love finding new hacks that will save me time and/or make me more effective. Below are some of my favorite tools for creating Keynote...
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Why Speaking from Stage is One of the Best Things I Ever Did for My Business

To say this week was surreal would be an understatement. As I write this, I am about to embark on the last full day at Digital Marketer’s Traffic and Conversion Summit in beautiful San Diego, California. A little behind the scenes as to what has happened since I got here… Sunday, I was co-host of...
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