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$1 per person. That’s the “industry standard” for how much you should earn each month from those on your email list. Have a list of 1,000? You should get a minimum of $1,000 a month from them.  5,000, you get $5,000. 100,000, you get $100,000. And so on. And while that’s all well and good...
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Ever since I could remember I dreamt of speaking on a large stage to a large audience and making them cry. Sounds cruel, but stick with me here. I dreamt of tears in their eyes as they uncovered what their purpose in life is. How they were put on this planet for a reason and...
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Imagine meeting the love of your life, while walking down the street in a crowded city. For a moment you lock eyes while passing by, instantly connect, and without more than a few seconds of conversation, decide to get married. Other than some movie where there is a fairy godmother doing her thing, this would...
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Each night, after the minions are finally sleeping, I head downstairs to make lunches and clean up the disheveled mess generated in that little volatile window of off the bus to bedtime. Being a morning person, I’ve had to anchor a pleasure trigger to this chore and time of day to ensure these tasks aren’t...
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Some people collect figurines, put together train sets, or spend time on puzzles. I investigate time-saving apps. Finding new tools to save me time/improve workflow is a hobby of mine and makes me giddy. Yes, I am that much of a nerd. Good news for you, I did the research and you get to use...
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If you want more out of your marketing (perhaps leads and sales…), start by asking this question… Anytime you create a piece of content, are you getting the most out of it? Over the years, I’ve developed a formula to ensure every piece of content gets us the most leads and sales possible.  When we...
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Conference season is here! Which means the starting buzzer is about to sound for everyone’s favorite game… “Traveling Without Having a Nervous Breakdown.” I travel a lot less than I used to, by choice, but I do still have several weeks in a row coming up… so game on. Here are a few of my...
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When bamboo is first planted, it doesn’t seem to do much… until three years later, after the slow process of getting established and taking root pays off with a huge growth spurt. All those years beforehand, it was establishing the groundwork to prepare to take off. Similarly, we need to make incremental changes over time...
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They do grow up too fast, don’t they?  Occasionally I’ll lay with my kids at night as they fall asleep and on more than one occasion have found myself wishing for time to stand still. Or at least for them to stop growing—and not just because my third grader is already almost as tall as...
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