As I was boarding my most recent flight, I waited for my boarding group to be called.
I was sitting in first class, in Boarding Group One.
However there were many groups called before me.
5 different groups.
Those with a lot of miles.
Those with many years of membership.
Those who had flown many times this year.
And only then did they invite first class ticket holders on.
I wasn’t annoyed at all. I was impressed.
They treated their best, long-term customers best and gave others something to aspire to.
It was a set path of customer ascension.
And exactly how to build a profitable business.
Instead of focusing on sales, you focus on building relationships.
In my business instead of tickets, we start with a course, then a virtual event and then coaching.
We leverage course sales to fund all of our marketing and instead of just bringing in leads, we bring in clients with something that we create once and sell over and over again.
And because of the course, we can focus our time and energy on servicing our clients. Giving them the time and attention they deserve.
So how do you leverage a course in your business marketing?
What if you could create it in just one day?
Join us for Launch Academy Live and you will create your own course launch blueprint to attract your right-fit clients and not just generate leads, but revenue.
Get your ticket to Launch Academy Live here now and launch your own course launch blueprint.
Cheers,
Kim “I’ll Wait for the Regulars” Walsh Phillips
