Powerful Professionals kicked off a series of marketing, sales and scaling strategies you can use to quickly generate audience, leads and clients.
(I won’t do this everyday, but I had the team put yesterday’s on my blog so if you missed it, you can check it out here.)
For today’s tip, let’s hang out in our email for another hot minute.
And focus on something really important.
And that is personalization.
The more you can personalize, the more effective your email marketing will be.
Start with something simple like adding in the first name of your subscriber.
Plus, you have the ability to up-level personalization by mentioning something they have done with you in the past (attended an event, read your book, purchased a program, etc.).
And even get data for the purpose of personalizing. With something we do, is an occasional survey asking what industry you are in that we can use to personalize content in the future.
(Survey: Go here to take now.)
We use Marketing Automation Software KEAP to make this really easy.
The more personalized your emails, the more effective they are.
Aka, getting better results from something you are already doing.
And besides a champagne fridge full of Veuve, there is nothing better than that.
