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target audience
Ever thought about how webinars and packing for a beach vacation are similar? No? Well, let me enlighten you… Both can feel daunting at first glance (webinars with their idea ideation, tech set up, marketing campaigns and vacation planning with the thoughts of “what to bring,” “who’s going to watch the dog,” “how are we...
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She turned to me and said… “Who do you think you are? A movie star?” This was coming from Linda, a business woman in our community and said it to me just loud enough for me to hear as we waited for our cars to be returned to us from the valet. We were leaving...
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I hope this day finds you well. I am writing to you from our suite at Disney. Going to the Parks for Thanksgiving has been an annual tradition of ours since my girls were born. We love the Christmas decorations, the magic of the parks and the less-crowded-than-normal holidays vibe since this week is only...
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I don’t shop often in-store because of the time it takes and the ease of online shopping, but when I am in search of clothes for speaking on stage or in-person events, I choose Neiman Marcus because of the quality of the clothes and the convenience of having an alterations department on site. With the...
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Over the last few weeks, we’ve held three VIP Days with clients to create content in just one day, hosted our mastermind event for our Powertribe membership, and kicked off a new membership program, The Elite Speaker’s Circle, with a brand new One Day virtual event. Aka…this has been a very busy season. By choice....
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Justin Guarini and I were in an Elite Speaker’s workshop. Attendees started with no script or speech and were able to record their “Million $$ Story” ending with applause and a champagne toast at our celebration lunch the next day. They will be able to use this story to… Land speaking engagements Get booked on...
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When I arrived at Newark airport last Friday night, I thought I was going to fly out to Atlanta and then return the next day. Weather had different plans for me, which left me without a flight and the need to rent a car that would eventually be the main source of transportation for my...
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Group of people holding up a piece of paper with question mark on it in front of their faces
On a recent VIP Day with an Elite Inner Circle Mastermind client, we went deep (like down in the deep, around the corner, back around, and to the left of Uncle Jimmy’s old Ford 150 deep), to uncover who their truest, highest profit, best client is. And when we did, we found it wasn’t who...
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Palm trees, a great client and the ability to fly there and back in the same day… These are a few of my very favorite things. I had a VIP Day with one of my most favorite Elite Clients this week to create their marketing strategy and scale plan. We started the day with the...
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This week I am in NYC again for a few days, and thankfully my trip in today was uneventful and on a new plane. But not too long ago, I was on an older plane and the armrests had something that was reminiscent from our past Ashtrays in the arm rest. Yes, kids, people used...
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