It was about this time last year when I first discovered a little “hack.” I had been searching videos on YouTube, taking tutorials, reading like a mad woman… all so I could find unique strategies to scale our audience without spending a ton of money.
You see, we had decided to run a fall launch but didn’t have the money budgeted. So instead of going deep into debt to build a list, I sought another way…
And I found it.
It was then that I found a strategy that I have taught to over 50,000+ entrepreneurs… Get 10,000+ Fans in 72 Hours.
This training is 100% free and gains the trust of 99.9% of the attendees because when they follow what I say to do, it works. (The other .1% think it’s a scam even though it’s free, and it works, but I attribute that to them getting the pacifier taken away too early or some other such nonsense.)
At the end of day three I offer the participants a chance to move forward in getting cash-paid customers by enrolling in our signature program, The 12-Minute Social Media Cash Machine. And here’s where I made a HUGE mistake.
While the Get 10,000 Fans in 72 Hours program is super simple with no guesswork (“click here, do this sort of thing”) in the 12-Minute Social Media Cash Machine, I offered choices. Too many choices. I tried to give students every variable under the sun to launch their profitable marketing campaign.
Now don’t get me wrong, a lot of students soared in the program.
Like Magda Castañeda, who grew her list by more than 2,000 email addresses and profited $18,875 dollars from her webinar. And Stuart Siegel who is making money while filling College Planning Seminars with qualified financial advisor clients.
But there were others who were overwhelmed by the choices. Like walking into a cereal aisle and just wanting “corn flakes,” only to leave with nothing because it was just too dang confusing.
I get you, boo.
It was a mistake so many make… giving the entire kitchen, when someone just wants a cold drink of water from the sink.
Listening to the feedback of our students, we went back to the drawing board (more like white board and a bucket of dry erase markers) and simplified things. Less teaching and more “already done for you.” Less of the “how” and more of the “what.”
Because none of us are looking for more information. What we are looking for is implementation and more importantly, transformation.
This way, every person who enrolls in the 12-Minute Social Media Cash Machine can start generating revenue immediately from the program from the very first day.
I am freaking out with excitement at the do-over of the program… it is incredible.
It is the most sincere form of apology possible… not just expressing my apologies, but making it right.
To ensure you benefit in all of this, I’ve put together a brand new Livecast for Tuesday where I take you behind the scenes of our multi-million dollar and reveal the confidential ‘inner-workings’ of our most success campaign EVER!
And let me know in the comments if you would be so kind as to accept my apologies and if I will see you at the Livecast on Tuesday.